Moving from Klaviyo? We migrate you for free on Growth and Scale.How it works

Deliverability

A new domain, warmed up for you.

Every Boostly account sends from its own domain. We set up the records that prove it’s you, then raise your sending step by step while your reputation stays healthy.

14-day free trial with every feature. No card needed.

Authentication

Your own domain, set up properly.

Boostly gives you the DNS records to add, with help for your provider, and checks them until they’re live. Your emails are signed as your shop, not as a shared sender.

  • SPF, DKIM and DMARC
  • A live check that the records are published
  • A branded tracking domain, on Growth and Scale

Warm-up

A warm-up that follows your reputation.

New domains start small. Boostly raises your daily limit in 13 steps, from 50 to 100,000 emails a day, and only moves up while complaints and bounces stay low. Full volume usually takes two to three weeks.

  • Never more than double the step before
  • Holds when a rate reaches Caution
  • Steps back one stage on Critical

Guardrails

Problems caught before they spread.

If complaints or bounces reach the critical level, sending pauses on its own. Addresses that bounce or complain are suppressed automatically, so you never email them twice.

  • Automatic pause at 0.1% complaints or 5% bounces
  • Bounces and complaints suppressed for you
  • Big sends go to your most engaged contacts first

What inboxes ask for, done by default

One-click unsubscribe

Every email carries the unsubscribe headers Gmail and Yahoo require of bulk senders.

Your suppression list

Export it, add to it in bulk, or remove an address you’ve checked.

Smart sending

No one gets two emails from you within 16 hours, which keeps complaints down.

Sending domains: 1 on Starter, 1 on Growth, 5 on Scale. Warm-up and authentication are on every plan.

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Questions about deliverability

Why do I need my own domain?

Inbox providers judge your emails by the domain that sends them. Sending from your own, authenticated domain means your reputation is yours, not shared with other senders.

How long does warm-up take?

Usually two to three weeks of healthy sending to reach 100,000 a day. Most shops never need that many, so you reach your list size sooner.

What happens if my complaint rate goes up?

At the caution level the warm-up holds where it is. At the critical level (0.1% complaints or 5% hard bounces) sending pauses and your limit steps back one stage.

Do I get a dedicated IP?

No. Boostly warms up your domain, which is what inbox providers judge first, and sends through Amazon SES’s shared IPs.

Land in the inbox from your first send.

Add your domain, add the records, and Boostly takes it from there.

14-day free trial with every feature. No card needed.